Ruth Verlinden

Organisational Coach & Transformation Partner

Bringing clarity, direction and movement to people and organisations in transformation.

As an organisational coach I guide people and organisations find clarity and direction in moments of growth, change or complexity.‍ ‍

By looking at the people and the system they are part of, I strengthen what’s working, make visible what’s getting in the way and what wants to evolve.

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My professional journey spans more than 20 years
in HR, leadership and organisational transformation.

I uncover what happens beneath the surface and support leaders, teams and organisations to make it coherent and create meaningful change and even transformation.

Credentials

Before founding Guide2Grow, I held roles ranging from HR Business Partner to HR Director in Belgian and international organisations including AtosOrigin, Banksys, AB InBev, ZNA and Danone.

Along the way, I complemented my university degree with a mini MBA, a Master's in Positive Organisation Design and a degree in organisational coaching.

I am certified in Insights Discovery and ADKAR. I am trained as systemic interventionist and trauma-informed leadership practitioner.

I work fluently in Dutch, English and French and regularly support multicultural teams and organisations.

1 purpose

connect people, performance and purpose

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Years experience

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leaders accompanied

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people engaged in transformation

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languages
Dutch, French and English

The path that shaped my work, as I know change from the inside out.

Before I ever facilitated teams or coached leaders, I had to find my own way through loss, uncertainty and reinvention.

I've gone off track more than once. Each time, life invited me to pause, reconnect and choose a new direction.
The path taught me something invaluable.

Choosing growth invites transformation.

In 2018 I founded Guide2Grow building on more than 20 years of experience in HR, leadership and organisational transformation.

Change has been a golden thread throughout my career - IT projects, relocalisations, workplace design and cultural transformations. Along the way, I learned that lasting change is not only about structures and plans. It happens when people understand what matters, (re)connect with their strengths and feel part of what comes next.

Ruth Verlinden in the media

Curious whether we're a fit?

Every leader, team and organisation has its own story.

Whether you're leading change, navigating complexity, searching for greater clarity, or simply sensing that something wants to move, I'd love to hear what is calling for your attention.

Together, we'll explore what is happening beneath the surface, what wants to emerge, and what meaningful next steps could look like. Because…

“Life does not happen to you, life happens for you.”